In this episode of “A Conversation With,” I sat down with Landi Maduro, a professional singer, filmmaker, and producer. Landi shared many interesting topics about her career. One highlight of our conversation was the topic of the role of Executive Producer vs. Producer. Here is an excerpt of our conversation:
Floyd Marshall Jr: – Please explain what is the role of an Executive Producer vs. Producer? I want people to understand this.
Landi Maduro: “So, executive producers are usually the ones who bring in money. Sometimes if this person is very well known, they may be just getting the executive producer title because of their name. So if you see something with JJ Abrams on it, he may not have necessarily put the money in, but his name carries weight. So you want his name on your project. Right? So a lot of times, that’s what the executive producers do. Either if they are able to get you eyeballs, or they’re bringing financial means to the project to push it forward. “
Landi Maduro Bio:
Landi Maduro is no stranger to making her own path. She has worked professionally as a singer and actress for over 10 years. However, unhappy with the lack of roles available to African American women, she decided to go a different route and explore writing, producing, and photography. The first project she produced was, “I Can’t Pretend”. She developed a fondness for producing and discovered a propensity for wearing many hats.
Next, she co-produced and starred in “Sheroes”. The dual role as co-producer and star was an exhilarating experience. Not content to stop there, she decided to take on the ultimate challenge of directing. She made her directorial debut shooting the infomercial for the book, “Faces I Have Seen” and she has continued to direct and produced short films, features, music videos, small business commercials, business tutorials, and documentaries since launching her production company, Bluechild Entertainment, in 2012. Her most fulfilling project to date is The Silent Killer: Prostate Cancer In The African American Community. With this documentary, she challenged herself as a writer, producer, and director and began touring and lecturing nationwide, advocating prostate cancer awareness.
She is also the proud leader of Women of Color Filmmakers. This organization supports and provides motivational speakers and educational programs to female filmmakers as they pursue careers in film and television.
Connect with Landi Maduro:
Submit Your Short Film: The Film Collective
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